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Case study: Transforming a digital individual and family plan enrollment platform with UX-led design

A major insurance provider in the Southwest partnered with Creed to reimagine its enrollment platform for individual and family plans. The new experience needed to feel modern and consumer-focused, guiding members smoothly from plan discovery through comparison and purchase. Behind the scenes, the platform would also bring data, branding, and integrations together in one intuitive, […]
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