Case Study: Franklin N. Magid, Inc.

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Corporate Website

Description:
Frank N. Magid, Inc. is a nationwide company of 150 consultants providing research and strategy consulting. Magid focuses on making their clients more money by providing solutions to the media, entertainment, wireless, packaged goods, electronics, healthcare, retail, sports, transportation, and financial industries. However, Magid's web presence was not doing its cutting edge strategic solutions justice.
Problem:
An outdated and uninspiring website that provided confusion but not tools for customers
Solution:
Creed worked with Karen Prest and Rob Yarin from Magid to create a fresh new look for the corporate website and to create a patent-pending insight tool valuable enough that clients will pay for access. "Creed not only understood our brand they advanced it. They helped us all think about our business in a way that we never had before. We are now able to more clearly communicate the value that we bring as a result of working with Creed." Karen said. Rob adds, "Once we saw the potential of the tool that Creed helped us develop, we knew we had a winner. In fact we contacted our patent attorneys right away."
Features:
Designed site and new process graphic, content management tool for client updates, and a top-secret interactive tool that is undergoing the patent process.
Services:
Project Management, Information Architecture, Strategy, Design, and Development.

LAUNCH WWW.MAGID.COM/

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